Top 10 Real Estate Portal Companies In India

1) IndiaProperty

Indiaproperty.com also runs a dedicated portal for real estate brokers Indiapropertyagents.com and again a directory with huge database and nothing else to follow. Dealers ended up in contacting each other over deals and hesitate to move further to mature the deal because real estate dealers prefers to cheat their counterparts on brokerage front rather to share the commission.

Indiaproperty is also an exclusive content providers to Yahoo Property India. India property once ranked much higher from its competitors but due to aggressive marketing strategies of others Indiaproperty.com decelerates in terms of traffic with respect to its competitors.

2) 99acres

99acres is no more different from Magicbricks.com except UX(user experience) and layout design.may be because there is no such thing called Exclusivity in web classified sites yet.

99acres contains database of mostly residential builder flats. People often come to website to see property updates but due to so much of advertisements on first page only, bounce rate seems high. That does not matter at all because 99acres still gets most of the traffic from Adwords.

3) Magicbricks

Magicbricks is indeed the no.1 Premium Property portal of India.It mostly targets offline visitors and non-internet users by holding National and International level property shows around the globe.Till date they did almost 80 events locally and globally.It is easy to execute simple but expensive strategies if you have huge budget on your side.

4) Makaan

Makaan is no more different from it’s peers in terms of layout, working strategy or revenue generation. The same story goes with makaan of being merely a database of builders/brokers and making them post paid ad postings to later visit the site and increases the web traffic.

Just after the launch of makaaniq sub-domain at makaaniq.makaan.com the site gets increase in traffic dramatically because daily news websites are more liked by Google as compared to static directories.

5) Common floor

Common floor started with apartment management software and went on to expand the portfolio of Commonfloor services to real estate classified website. Concept of apartment management software is illusive enough to attract investments

6) Property Wala

Propertywala because they clearly lacks exclusivity in User experience and features. The strange marketing strategy of retaining visitors is they promise you 50 responses in exchange of paid listing.

7) Sulekha Property

Sulekha is an classified website for all and not an exclusive real estate property portal, but still provides better results to property seekers and buyers as compared to other real estate websites who are pretending to be good only to sellers, builders just to attract paid listings.

Sulekha takes care of buyers also and have an In-house call center to help people browse Sulekha and finding them their required properties or rental spaces.

8) Olx Property

Olx.com is for all classified website but seems more relevant and results in creating value to end users in real estate category. Their Indian TV commercial stress upon buying/renting/property. The marketing minds at Olx did it intentionally to out number the specific real estate classified websites and extract some traffic from them.

9) Quikr Property

Quikr is doing Offline marketing in form of TV commercials that brings credibility to Brand Quikr. Olx and Quikr are somewhat running almost at same speed in terms of daily users, but Quikr is much better against Olx when user experience matters.

10) AllChequedeals

Allcheckdeals is trying to be the first of its kind online property buying destination of India.what went and is going wrong ? They altogether targets India and ended up in confusing themselves on how to proceed further ? . Hesitation in assigning franchise partners.